by Lamar Hankins, past president of Funeral Consumers Alliance
Selling Cremation Door-To-Door
I just had the opportunity to be a “secret shopper” – from the convenience of my dining room table. Over the years, I have occasionally received solicitations from funeral homes or cremation services to encourage me to “pre-arrange” funerals or cremations. In recent months, I received two such solicitations from the Neptune Society. I responded to the last one, sending back their card and checking the box that indicated I wanted to receive more information.
That information came through a phone call a couple of weeks ago asking if one of their representatives could visit me in my home. I said “yes” and a nice fellow showed up. His card identified him as an “Austin Area Counselor,” for Neptune Society, “America’s Most Trusted Cremation Services.” I was treated to a sales pitch full of misleading or outright false claims, all to get me to pay more than double the cost for a simple cremation in the Austin area.
Last Updated ( Tuesday, 26 March 2013 13:33 )